Last year Composites UK worked with Aro PR & Marketing and OB2B Industrial Marketing and PR to produce a series of six webinars teaching the basics of marketing within the composites industry.
We have now created a preview version of each of these webinars, which are available via our YouTube channel.
These industrial marketing webinars have tailored composites related content and references. Each module provides clear, practical advice and insights to deliver essential marketing activities. The webinars are particularly aimed at small to medium enterprises (SMEs) in the composites sector with limited existing in-house marketing knowledge or expertise; the expectation from Composites UK is that these webinars will especially help Managing Directors and key commercial people in these type of SME companies to gain sufficient confidence to make the first strides to more effectively promote their businesses to the wider community in order to win new customers and grow sales.
The webinars cover:
- Integrated Communications
- Public Relations
- Social Media
- Launching New Products
- Marketing Planning
- Website Content and SEO
The previews allow a full assessment to be made as to which are the most suitable modules to fill in any skills gaps for those responsible for marketing composite products, or as a refresher of best practice. Links to purchase the full versions are included in the description box on YouTube priced at £30 to Composites UK members and £50 to non-members.
As all of the webinars have been pre-recorded they can be fitted into existing workloads as and when required.