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Marketing Series: Public Relations - Boosting Profile and Enhancing Reputation

Wednesday, February 10, 2016
37 min and 22 sec

Collaborating with Billy McKenna, the Director of Aro PR and Marketing, this Public Relations Webinar will show you how to reach out to your target audience, develop lasting relationships with the media and how to handle interview situations.

Topics covered

  • Public relations – boosting profile and enhancing reputation
  • Writing your copy – deciding who you want to reach and how you want to do it | Tips for writing your press releases/features.
  • Media interviews
  • Creating relationships with journalists

About this webinar

This webinar is pre-recorded, meaning you can purchase it whenever you’re ready to watch. Once purchased, access to this webinar will remain for one week, after which you will have to re-purchase this should you wish to view it again.

About Aro PR and Marketing

Aro is a PR and marketing agency for the composites industry and scientific and engineering companies. We’re here to support your business, in the UK and internationally, through good times and bad – and make a real difference in driving sales and marketing activity.

The full copyright of this webinar remains the property of Billy McKenna.

Software and viewing

These webinars will work best on desktop browsers and are supported on the following Desktop browsers: Chrome, Firefox, and Internet Explorer 9+ and use the MP4 format. If you are using a different browser you may not be able to view them.

Composites UK member discount

Composites UK members receive a discount on this webinar. Please login to the site with your personalised details and a reduced price (£30) will appear. If you require us to issue you with a member login please contact us from your company email address. This may take up to 48 hours.

Questions and technical issues

Please contact us with any issues you may have.


Prices exclude VAT which will be added at checkout.
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